Development of the local tourism and socioeconomic platform

June 8, 2017

Montenegro Placeholder

Development of the local tourism and socioeconomic platform

About the Implementing organization

Name: NGO Green Home

Country: Montenegro

Year of establishment: 2000

Type of organization: Community-based association or organization


This initiative provided several important benefits to the local citizens. Some of the most important benefits are making unique local tourist destination based on natural and traditional sources while building joint spirit and consensus of the community about local management of the natural sources. Inhabitants and biodiversity experts designed and agreed together on most important tourism activity and biodiversity zones nowadays fully respected by the community. Expecting to increase income, local inhabitants stand against golf terrains at the Sasko Lake and succeeded in removing it from the Urban Plan.

Nature Element

Forests / Coasts / Mountains / Wetlands / Rivers / Drylands / Wildlife

Type of Action

Protection / Sustainable use / Access and benefit sharing / Pollution prevention, clean up / Awareness and education / Advocacy for land & water rights

Sustainable Development Element

Jobs and livelihoods / Food security / Peace and security / Health / Climate action

Related Sustainable Development Goal(s)


Environmental Impacts

With the action, we with the local actors succeeded to save 50ha planned for the golf terrains. We together with the platform developed a feasibility study for the protection of Sasko Lake as Monument of Nature in 364ha ( ), which is in process of the establishment under Law on Nature Protection of Montenegro. We developed the Map of biodiversity hotspots with measures that should be overtaken in order to limit negative environmental impacts from the tourism or agricultural activities which are a part of the feasibility study.

Sustainable Development Impacts

The initiative provides a direct benefit for the local population in merging and utilizing their efforts for sustainable development planning. Promotion and support in the development of unique responsible tourism offer and products helped in generating incomes to the locals. Through capacity building and experience exchanging events, they are familiarized with the concept of sustainable use and natural and cultural values of the area focusing mostly on the establishment nature and cultural-based tourism offer which is networked among different local players. In last two years, local community increased understanding of the market value of their natural/cultural resources and pursued the further preservation of these resources (succeed in stopping golf terrains development) and mainstreaming zonation principles at the Lake. In this way, the economic benefits that are generated would lead to bringing together members of the community and building strong ties among different interested groups.


Activity has been already expanded at regional and transnational scale through the project Adriatic Health and Vitality Tourism. We worked to encourage high-quality tourism products integrated with local and regional cultural and natural heritage offerings. This network succeeded to merge healthy food, good accommodation, recreational activities, medical & wellness services, and authentic culture into unique tourist experience networked throughout the Adriatic region. The leader of the project Adriatic Health and Vitality Network was School of Economics and Business (Sarajevo, BiH) and partners "Association Healthy Entrepreneur" (Koper, Slovenia), City of Buzet (Croatia), Hotel Tartini (Piran, Slovenia) and Green Home (Podgorica, Montenegro).


In Montenegro, there are numerous areas of international importance with rare, endemic and endangered species have been identified in the country, including 13 Important Bird Areas and 22 Important Plant Areas and is one of the 153 globally significant floristic biodiversity centers. Nationally protected areas (PAs) cover close to 125,000 ha or 9.05% of the entire territory, mostly in rural and transboundary areas whereas exist great opportunity for the nature-based tourism development and generating incomes for the local population, so this project can be replicated in many different places (Durmitor massif - Tara river - Prokletije Mountain as part of the Green Belt or Regional Park Piva). Coastal and marine ecosystems, as well as preserved mountain and freshwater ecosystems with related species diversity,  are a precondition for the development of tourism as one of the key economic sectors in the country.

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